Social Media & Marketing Assistant

We are seeking a dynamic and creative individual to join our team as a Social Media and Marketing Assistant. This role will be responsible for supporting our social media efforts across various platforms to enhance brand visibility, engagement, and growth. The ideal candidate should possess excellent communication skills, a strong understanding of social media platforms, and a passion for creating compelling content.

Key responsibilities would include developing engaging and relevant content for social media channels, including text, image, and video content. Manage the scheduling and publishing of social media posts across platforms using scheduling tools. Monitor social media channels, respond to comments, messages, and inquiries promptly, and engage with our audience to build relationships. Track social media metrics, analyse performance data, and generate regular reports to assess the effectiveness of campaigns and strategies. Stay informed about current trends, topics, and conversations on social media relevant to our industry and incorporate them into our content strategy. Support the implementation of social media marketing campaigns, including contests, giveaways, and promotions. Collaborate with the marketing team to align social media efforts with overall marketing objectives and initiatives. Conduct research to identify new opportunities, best practices, and emerging trends in social media marketing.