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Operation and Marketing Intern in HK

Le Dessert
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JOB INFORMATION

-    Availability: Nov, Dec 2023

-    Location: Hong Kong

-    Employment Type: Internship, full time

-    Duration: 6 to 9 months

-    Industry: Online Gourmet Food distribution

We're looking for Operation & Marketing Intern to contribute to our rapid growth as the #1 Online French Patisserie in Hong Kong. You will report directly to the founder and CEO, Julien de Preaumont, who has a strong marketing background, and acts as his right hand. As a pure online player our online marketing is at the core of our strategy and differentiation. This means you'll be both experimenting and learning A LOT.

Your main responsibilities will be as follow:

Operations

  • Deal with supplier to ensure supply of packaging to support growing demand 
  • Team up with delivery team to ensure timely delivery of wholesales and B2C customer 
  • Create new consumption scenarios on the website or on WhatsApp 

CRM

  • Manage sales on WhatsApp via our WhatApp Official API Account
  • Implement automation via our Sleek Flow interface to optimise the sales process
  • Design and implement CRM strategies to maximise customer satisfaction and repurchase

Online Marketing

  • Design and implement acquisition campaigns
  • Optimise the onsite discovery and purchase experience to improve conversion
  • Create landing page to attract specific targets (wedding cakes, Anniversary Cakes, Farewells...)
  • SEO and SEM strategy and implementation

Content & Social Media

  • Define a content strategy and planning to grow brand awareness on Google and social media
  • Create text content to attract traffic (recipes, landing page, fun facts ...)
  • Create relevant videos content to ensure top engagement on social media
  • Help us define what the live shopping experience could be for a confectionary business leveraging both chat and social media platforms

 

Profile:

  • Strong willingness to work in a start-up
  • Excellent communication skills in English (and Cantonese ideally)
  • Autonomous and pro-active
  • Attention to details and customer-satisfaction oriented
  • Good sense of humor
  • Hardworking individual willing to work in the ever-evolving work environment of a start up

 

Requirements:

  • Commercial experience in Online Marketing or consumer business 
  • Great passion for Online Businesses and food !